
VOLUNTARILY COMMITTED
Find Familiar Spirits is the world’s first spirits company dedicated to providing fandoms with high-end curated potables to call their own. The brainchild of celebrity actor/gaming entrepreneur Matthew Lillard, screenwriter Justin Ware, and Blue Run Spirits co-founder Tim Sparapani, Find Familiar Spirits combines the storytelling acumen and influence of Hollywood with award-winning spirits craftsmanship.
The founders named the company Find Familiar Spirits as a nod to the famous spell, but also to honor that magical moment in your life when you find a kindred soul – an homage to both meanings of the word. The long-time friends came together with one goal: to craft spirits with the same attention to detail, commitment to authenticity, and feeling of kinship you get inside any dedicated and beloved subculture.
THE FAMILIARS
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Matthew Lillard
Matthew Lillard is co-founder and co-CEO of Find Familiar Spirits, and dabbles in the whole Hollywood thing too.
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Justin Ware
Justin Ware is co-founder and co-CEO of Find Familiar Spirits.
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Peggy Prescott
Peggy Prescott is the Chief Creative Officer of Find Familiar Spirits.
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Tim Sparapani
Tim Sparapani brought legal acumen and startup experience to help launch Find Familiar Spirits as legal advisor and a founding partner.
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David Cohen
David Cohen is the Director of Operations for Find Familiar Spirits with a long and storied history in the spirits industry.
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Andrea (Darth) Flader
Andrea Flader (aka Darth Flader) oversees project management at Find Familiar Spirits after a rich fifteen-year career in the film and television industry.
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Lorie Yager-Madden
Lorie Yager-Madden is the Customer Experience Manager at Find Familiar Spirits.
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Anna Lillie
Anna Lillie is the Project Manager for Quest’s End Whiskey with a background in television commercial production.
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Therese Crews
Inherently creative with a diverse and adventurous background, Therese lived many lives before joining the Find Familiar team as Community Manager and Resident Bestie.
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Alyssa Reponen
Alyssa Reponen is Find Familiar’s Copy Writer/Creative Director who thrives on helping brands tell better stories.
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Molly Troupe
Molly Troupe is the Master Blender of FFS with over a decade of experience crafting spirited stories.
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OUR BRANDS
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ASSEMBLE YOUR PARTY
Quest’s End Whiskey is the world’s first spirit made for the fantasy and TTRPG communities – of which we’re proud members! QE has released multiple award-winning whiskeys and each bottle comes in a bespoke box with a new installment in an ongoing original fantasy saga. Join the adventure!
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CARPE NOCTEM
Macabre Spirits is our gift to the horror community and combines super-premium spirits, gorgeously dark art, and a brand-new tale of terror all in one box. Each collectible release from Macabre Spirits comes in a stunning black bottle accompanied by an original story from one of today’s premiere horror writers.
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WHERE FANS BECOME FAM
Find Familiar Spirits Fam Club is the place to celebrate your fandom and love of spirits, in a vibrant and inclusive community of others who share your passions. Members also enjoy exclusive access and free shipping.
THE COMPANY WE KEEP
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CRxQE COLLABORATION
CRITICAL ROLE x QUEST’S END WHISKEY is an ongoing collaboration with gaming behemoth Critical Role. For our first offering, we created an in-world whiskey, Sandkheg’s Hide. Following its smash success, we launched a second spirit, Whitestone Courage. Both contain journals and collectible commemorative items for Critters.
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INK MERCH COLLAB
ICE NINE KILLS x MACABRE SPIRITS was a collab to support the launch of Macabre Spirits. We teamed up with horror-themed metal band Ice Nine Kills for an exclusive line of merch tied into our first book, Rare, Fine & Limited. These limited-run sweatshirts and T-shirts flew off the shelves in our most successful short-run merch drop.
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DRAGON BONES WITH DISPEL DICE
DISPEL DICE x QUEST’S END DRAGON asked the question: can you ever really have enough dice? As dice goblins, we said nay – and that’s why we teamed up with dice experts Dispel to create an exclusive set for Quest’s End Dragon. Sharp edged with our dragon inside, it was like taking us with you on your adventures.
PRESS
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Limited ‘Macabre Spirits’ Tequila Release From Matthew Lillard to Include Mike Flanagan’s First Novella
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D&D Fan, ‘Scooby-Doo’ Actor, Matthew Lillard Is Now Selling D&D-Inspired Bourbon Whiskey
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Matthew Lillard on “Humbling and Exciting” ‘Five Nights at Freddy’s’ Success and Creating Authentic Experiences for Fans Lillard Talks Macabre Spirits
OUR AWARDS

Quest’s End Whiskey’s Paladin and Rogue won Silver medals at the 2024 San Francisco World Spirits Competition – the industry’s most prestigious and influential spirits competition.
The San Francisco World Spirits Competition (SFWSC) stands as the most prestigious competition in the world, setting the industry standard for excellence. Recognizing both globally renowned distilleries and rising small-batch producers, SFWSC medal winners earn widespread recognition and respect.